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LEGO Education

E-commerce experience

Overview

LEGO Education’s e-commerce site drives approximately 20% of the total revenue. It is an important strategic point of user interaction. I was brought in 2025 to work on the new Category page and Product Detail Page.

Role

UI/UX, QA

Hero

We needed a video feature where we wanted to showcase the newest brand video by brand.

Localization

LEGO Education site lives on 23 different locales, which require both copy translation and localized image assets.