Brooks Running

Alter Ego: Transform into your Alter Ego when you step into the new Levitate 5.

Brooks is all about helping real runners achieve the ‘Run Happy’ mindset. Rather than going with the typical sports commercial route featuring muscular runners and a majestic soundtrack, we decided to add some humour into the spot by letting the regular runners transform into their Alter Egos through a simple VO.

 
 

Who will you become? (Male 30s)

 

Who will you become? (Female 30s)

Team Effort.

 

Scott Muska

Copywriter

 

Alexandria Fuller

Producer

 

Katy Banks

Senior Project Manager

Chelsea Anderson

Creative Director

 

Leigh Watson

Senior Visual Designer

 

Taylor Avery

Project Manager

Sarah Holcombe

Creative Director

 

Rich Bloom

Executive Creative Director

 

Fuming Cao

Engagement Director

Micah Perta

Director

 

Liz Sullivan

Associate Program Director

 

Renee Royal

Executive Producer

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